What happens when you have a high-demand product, but the logistics of book-keeping is holding your business back from reaching its full potential?
As science is catching up with popular nutrition, bone broth has gained popularity over the past 10 years. Initially considered primarily a staple for cooking (to make soups, sauces, and stews, for example), bone broth is now a go-to-drink for athletes and those looking to improve their overall health. The downside? Preparing bone broth can take over 24 hours of cooking, and the taste is not always palatable.
With the growing demand for bone broth that is healthy, tasty and organic, the market for ready for something new.
Husband and wife team Ryan and Katherine Harvey founded Bare Bones Broth in 2014 to make organic bone broth available to the public. As a busy chef, Ryan Harvey sometimes had no time to cook for himself, and drank stock or bone broth from his restaurant to stay healthy. Although bone broth has numerous health benefits, it can take up to 24 hours of cooking and is not practical for most people.
When Bare Bones Broth was born, its mission was to bring the nourishment from bone broth to the dinner table without the time cost of preparation.
The Harveys started Bare Bones Broth in their own kitchen, and they initially hired someone to manually enter data from sales on Shopify into QuickBooks Enterprise. This process was time-consuming and error prone. There were times when Katherine and Ryan had to go for a week without their books.
Without their financial information readily available, it was challenging to make business decisions about their inventory, marketing, and partnerships.
When they found Connex, “It was a no-brainer,” Katherine recalls. “Haven’t had to think about keeping QuickBooks up-to-date in two years. It is exactly what you want in a tool.”
Ryan and Katherine hired Operation Manager Emily Imbach to implement Connex. Emily had already implemented Connex for another customer, Chinook Seedery. “Our main reason for using Connex was to save time from doing manual data entry. It worked really well for Chinook, so I recommended it to Bare Bones. Once we had Connex running, operations at Bare Bones went much more smoothly.”
Emily’s primary goal was to make sure that the inventory in QuickBooks and Shopify was always up-to-date and the bookkeeping was accurate. “It only took a few hours to set up and run,” noted Emily. Her favorite part of Connex was that it “takes all the manual work, and captures all the important details for accounting.”
Within a year after implementing Connex, their online sales grew by 30 percent. “Not sure if we would still be selling if we didn’t have this tool,” Katherine added.
Katherine’s advice to e-commerce business owners: “Automate as much as possible. When you automate, you can focus on the important things, which are to have enough product in stock and making sales.”
Bare Bones has been a customer of Connex for over 2 years now to automate data entry for their sales and inventory from Shopify to QuickBooks. The company has a come a long way since their humble beginnings of preparing bone broth in their own kitchen.
Most of their revenue is from Wholesale, and their products are sold in major chains such as Wegman’s and Whole Foods. They still maintain their Shopify store for individual consumers who are looking for a healthy alternative to processed soups and broths.
According to Katherine, their success is due in large part to having simplified her book-keeping workflow, so she and Ryan can focus on higher-level problems to expand their business and make products available to more consumers.
“I love that Connex is flexible, customizable, and reliable. It just works, so I don’t ever have to think about syncing my inventory and sales orders from Shopify to Quickbooks. It seems like my accounting team has infinite options for tailoring the connector to our specific needs,” Katherine said.
Is Connex Right for You to Simplify Accounting and Grow Your Business?
Most of our customers sell on multiple e-commerce channels. For example, Woocommerce, Shopify, Magento, and ShipStation, just to name a few.
They want to grow their business, and they also value the peace of mind from knowing their books are always up to date and they can serve their customers.
Why Our Customers Choose Sync with Connex
- Developed specifically e-commerce business owners
- You can scale your business by automatically syncing sales & inventory from multiple e-commerce platforms to QuickBooks Desktop or Online.
- You don’t have to spend your resources manually entering sales, inventory, and customers into your website and QuickBooks accounts.
Recommended by Intuit itself, Connex for QuickBooks will give you peace of mind that your inventory will be updated. You will be free of the frustration of oversells and missed items.
- When your inventory is up-to-date, you can achieve higher customer satisfaction, leading to more positive reviews, and increased sales.
- For phone orders, we can sync sales from QuickBooks to your shipping solution.
- If you sell on multiple channels, you can simplify by using our solution instead of multiple tools.
- Connex integrates QuickBooks with all major e-commerce platforms, such as Woocommerce, Shopify, Magento, Amazon, and e-commerce shipping solutions such as Shipworks, Ordoro, and Shipping Easy.
How can you decide whether Connex is right for your business?
During this introductory call, you will discover how Connex can help you to:
- Eliminate manual data entry into QuickBooks Online or QuickBooks Desktop
- Automatically update your inventory and prevent oversells and refunds
- Manage sales from multiple channels in one app
- Connect your shipping solutions to QuickBooks
- Have accurate financial information in your QuickBooks every day
Are you unsure whether Connex is right for your business?